Google Trusted Stores: Introducing new features and simpler implementation

Hello, We recently introduced a set of improvements to the free Google Trusted Stores program that make it easier to apply and offer more benefits to boost shoppers’ confidence across the web.

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Best Business Resources for Mastering Website Speed

Website performance has become a necessity for businesses of all sizes. Whether they serve website content to a local or global user base, one thing remains constant: website visitors will not hesitate to abandon a Web page that doesn’t load in times they deem acceptable. In fact, research has shown that after waiting as little as 3 seconds for a page to load, about 40 percent of users will abandon…

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Get More Customer Reviews With These ECommerce Extensions

Since user-generated content (UGC) is seen as a more trusted source of information than content that brands create, Web retailers need to continue to learn how to harness UGC, reviews in particular, to improve conversion, customer lifetime value and other revenue-driven metrics.  More specifically, today’s Internet merchants need a system in place for acquiring, managing and promoting product reviews. With dozens of modules and extensions available, modern e-commerce platforms have…

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Looking for More Organic Traffic in 2015?

For a long time people focused on optimizing only their website and doing so to rank in Google. There is absolutely nothing wrong with this, but if you haven’t learned by now, diversification is key if you are going to rely on organic traffic to promote your business. Generally when people talk about diversifying their online marketing, they are referring to using a combination of PPC, Social, Content Marketing, and…

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The Keyword Research Guide

Although SEO and online marketing are becoming more complex every day, there is one component that has been crucial since the beginning and still is today, keywords. While the way we use keywords has changed, the fact that you need to find great keywords has not. Whether you are trying to decide if there is a need for your product or you are wondering what might be a good topic…

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5 Heavyweights in the SEO Battle

There are over 200 factors that influence how your site will appear in the organic search results. Some of them have a small influence while others play a major role in the ranking process. Today we are going to talk about 5 factors that can make a significant difference in how you well your website performs in Google.

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