Consumer Intent & SEO
When trying to build a presence on the web, most companies understand that content is key. However, while the term search engine optimization (SEO) is often thrown around, what many companies fail to consider is consumer intent. Understanding consumer search intent is one of the secret ingredients that can take your content from being just okay to being outstanding.
Digital Transformation For Your Business
If you have a business then digital transformation is critical. Be it a small start-up or a huge enterprise, digital tools, virtual experiences and online resources will allow your brand to remain competitive as the world moves forward.
How Duplicate Content Affects SEO & Google Ranking?
No matter why your site is being tagged for duplicate content, the fact is, it is bad for rankings. In some cases, you may have pages on your site that are dupes of each other, or in other cases, someone may have ripped off your content. To clarify, every site on the internet regardless of size is at risk of being tagged for duplicate content which can have a negative effect on your SEO rankings.
How Email Marketing Can Drive SEO Results
It is a mistake to look at your internet marketing as being made of separate and distinct components. In truth, internet marketing is a case of “the whole is greater than the sum of its parts.” That is to say that the best approach will integrate the disparate aspects of marketing, from your search engine optimization (SEO), to your content marketing, to your social media marketing, to your email marketing.