It is the year 2019 and things have evolved a great deal in the world of SEO in the past five to 10 years. Google’s latest integration of Rankbrain is focused more on human behavior and semantic search.
There are many practices that are factored in for high SEO search results. Some of these are directly correlated with your website on page SEO optimization, and the others practices are related to what happens outside of the website.
There’s been a lot of buzz about negative SEO recently. Many people wonder if it’s real or a myth, and if it’s real, they wonder if it’s something that they should be worried about.
While the use of black hat SEO tactics to promote one’s own site has definitely decreased, people are attacking other websites with negative SEO. In short: negative search engine optimization does exist and it can do serious damage to a site.
If you are starting an online business, you may be wondering how much should you spend on SEO. With so many brands and publishers creating content, and websites competing for attention, it’s imperative to make sure your business appears close to the top of relevant searches. Nearly every business knows it’s not if they are going to spend on SEO, it’s how much?
Is your local small business SEO strategy up to par with the latest and best practices? Many small businesses do not bother about SEO. They think it is only for those big companies and their tiny business will gain nothing more because of this technology. But, in contrary it is the local small business that need SEO more than the big ones because nothing else works as well as SEO.
Plain and simple, SEO isn’t dying; it’s only changing. When it comes to your local small business, this is even more crucial.
Do you work with an e-commerce website? Hopefully you’ve already tried some conversion rate optimization ideas to help increase your e-commerce conversions, like A/B testing your call-to-action buttons or adding security seals in your checkout. Conversion rate for e-commerce stores is often very low. They typically range from 1 to 5%.
Though it’s positive for a business to be converting even 1% of visitors, it’s best to always aim for higher rates and more sales. If you’re hoping to increase the amount of visitors you convert, start with the following steps to make it happen.
