Optimizing your company’s website for search will boost traffic to your site and improve conversion rates. While you may understand the critical nature of employing a SEO strategy in your company, the chances are that your boss doesn’t get it. Some CEO’s and top executives don’t understand SEO and don’t have a clue of the impact it could have on the company’s revenue.
The end of the year marks the perfect time to make an action plan for the next 12 months.
When it comes to SEO, there are a few no-brainer resolutions that Web professionals should make to ensure their digital properties are visible to current and prospective customers on the search engine result pages (SERPs). The following four New Year’s SEO resolutions are a good place to start:
SEO, like most Internet marketing specialties, has a language all its own. The definitions below will give business leaders a better understanding of the very important ideas behind key SEO terms, and help them evaluate SEO agencies and campaigns more confidently.
You have just set up your new website and you want the world to hear what you have to say. The problem is, with all of the conflicting advice about link building you don’t know where to start. Not to worry though, today we are going to show you exactly where to get started with your link building.
In the race to win brands’ advertising dollars, social media networks are pushing out updates faster than consumers can hit like, retweet or pin.
In the last few weeks alone, Pinterest improved its guided search, Twitter offered group messaging and Facebook cleaned up its newsfeed (again). Website Magazine details these many updates in our Social Media Mavens channel as well in our new feature, Social Snapshot. To help brands stay even further abreast of what they need to do to make the most of their social pages and efforts, here are four social media updates to make right now.
