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Category: Marketing

14
Jul 2021

Holiday Season Marketing Strategies

No matter what kind of business you’re running, the holiday season is the optimal time for skillful and efficient marketing strategies. From Halloween to New Year’s Day, the holiday season is full of opportunities to sell, sell, sell. Let’s dive into some holiday marketing strategies that can propel your products and services this holiday shopping

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Posted by | Posted in Digital Marketing, Marketing, Social Media |
19
Jun 2021

Is Connected TV Advertising Right for Your Business?

Connected TV is now at the heart and center of what is defined as TV advertising. It has seen quite a surge in popularity over the years. And for good reason. More than 164 million U.S. users are accessing content through connected TV, with it expecting to rise to a whopping 204 million by 2022.

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Posted by | Posted in Digital Marketing, Marketing, PPC |
30
Mar 2021

One Year Later: Pandemic Changes in Marketing

As a result of the pandemic forcing many people to stay at home, it’s no surprise that phone usage increased dramatically. As the months passed, user levels of Instagram, Twitter, Facebook, Tiktok, and other social media sites skyrocketed. These social sites provided people a way to safely interact with others during the pandemic. The Covid-19

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Posted by | Posted in Digital Marketing, Marketing |
19
Jan 2021

Consumer Intent & SEO

When trying to build a presence on the web, most companies understand that content is key. However, while the term search engine optimization (SEO) is often thrown around, what many companies fail to consider is consumer intent. Understanding consumer search intent is one of the secret ingredients that can take your content from being just

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Posted by | Posted in Google Ranking, Marketing, SEO |
21
Dec 2020

How To Improve Your Online Customer Experience

With so many shoppers now completing the bulk of their purchases online, a positive online customer experience is even more important. According to recent market research studies, as much as 20 percent of annual revenues are lost solely due to poor online customer experiences. There are many reasons that consumers can be turned off by

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Posted by | Posted in Marketing, Social Media, Website Design |
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