You have just set up your new website and you want the world to hear what you have to say. The problem is, with all of the conflicting advice about link building you don’t know where to start. Not to worry though, today we are going to show you exactly where to get started with your link building.
In the race to win brands’ advertising dollars, social media networks are pushing out updates faster than consumers can hit like, retweet or pin.
In the last few weeks alone, Pinterest improved its guided search, Twitter offered group messaging and Facebook cleaned up its newsfeed (again). Website Magazine details these many updates in our Social Media Mavens channel as well in our new feature, Social Snapshot. To help brands stay even further abreast of what they need to do to make the most of their social pages and efforts, here are four social media updates to make right now.
Website performance has become a necessity for businesses of all sizes. Whether they serve website content to a local or global user base, one thing remains constant: website visitors will not hesitate to abandon a Web page that doesn’t load in times they deem acceptable.
In fact, research has shown that after waiting as little as 3 seconds for a page to load, about 40 percent of users will abandon the site completely and will likely find information they’re searching for from another source. Why wouldn’t they? The information they seek, services they vet, or products they could have been buying can easily be found on other faster loading websites that offer a better browsing experience.
Since user-generated content (UGC) is seen as a more trusted source of information than content that brands create, Web retailers need to continue to learn how to harness UGC, reviews in particular, to improve conversion, customer lifetime value and other revenue-driven metrics.
More specifically, today’s Internet merchants need a system in place for acquiring, managing and promoting product reviews.
With dozens of modules and extensions available, modern e-commerce platforms have a plethora of options to help merchants generate more reviews, whether it’s through follow-up emails, displaying the reviews or some other important function.
For a long time people focused on optimizing only their website and doing so to rank in Google. There is absolutely nothing wrong with this, but if you haven’t learned by now, diversification is key if you are going to rely on organic traffic to promote your business. Generally when people talk about diversifying their online marketing, they are referring to using a combination of PPC, Social, Content Marketing, and SEO.
Today we are going to look at how you can diversify your organic traffic sources so you can rest easy, even after one of the many Google updates that are bound to come in 2015.
