Is Pay-Per-Click Worth It?

You may be asking yourself if a pay-per-click ad campaign is worth it and can bring you the return on investment you’re after if you want to generate leads, drive traffic, and boost sales. We won’t leave you hanging until the end — the answer is generally “yes.” Most businesses that launch PPC ad campaigns

Looking for More Organic Traffic in 2015?

For a long time people focused on optimizing only their website and doing so to rank in Google. There is absolutely nothing wrong with this, but if you haven’t learned by now, diversification is key if you are going to rely on organic traffic to promote your business. Generally when people talk about diversifying their

5 Heavyweights in the SEO Battle

There are over 200 factors that influence how your site will appear in the organic search results. Some of them have a small influence while others play a major role in the ranking process. Today we are going to talk about 5 factors that can make a significant difference in how you well your website