Understanding Google’s E-A-T: Expertise, Authoritativeness, and Trustworthiness

One of the most critical determinants of success in search engine optimization for any online business is tracking Google’s dynamic algorithms. Among the most salient principles in the past years are Google’s E-A-T for Expertise, Authoritativeness, and Trustworthiness. Understanding E-A-T and how to utilize it can significantly influence SERPs.

Posted by Omaha SEO Company | Posted in Google Algorithm, Google SEO |

Apr 2021

Types of Bad Backlinks To Avoid

Bad backlinks are links typically from an untrusted website. Google has been cracking down on these types of links. People are paying for links to have more clicks because it results in a higher ranking and higher authority which can pose a problem to the users due to the risks and dangers that come

30 SEO Terms Every Non-SEO Should Know

SEO, like most Internet marketing specialties, has a language all its own. The definitions below will give business leaders a better understanding of the very important ideas behind key SEO terms, and help them evaluate SEO agencies and campaigns more confidently.

Posted by Omaha SEO Company | Posted in 5 Myths of SEO, 9 Ways to Improve SEO, Backlinks, Google Algorithm, Google Place Ranking, Google Ranking, Google SEO, Keywords, Meta Tags, Negative SEO, Organic SEO, SEO, SEO Competition, Site Ranking |

Dec 2014

5 Heavyweights in the SEO Battle

There are over 200 factors that influence how your site will appear in the organic search results. Some of them have a small influence while others play a major role in the ranking process. Today we are going to talk about 5 factors that can make a significant difference in how you well your website

Super Easy-to-Follow Tips for Better Local SEO

Even for businesses whose service area is limited to a small geographic region, search engine optimization is still an effective method of driving targeted traffic to their websites. In fact, there are several easy-to-follow tips that all local businesses – whether service providers, information publishers or e-commerce merchants – can use to improve their local