1. Neglecting mobile devices Mobile searched surpassed desktop search in 2015. As such, Google will actually penalize you for not having a mobile version of your website. That means you’re missing out on the search engine traffic that you could get from the people who complete a quick Google search while on the move. This affects everything from restaurant recommendations to where to find the best price on new bar…
To the uninitiated, SEO can seem daunting. Getting started is relatively easy, but in order to be successful in an especially competitive environment, you need to dedicate yourself to the strategy. You’ll have to acquire new skills, consult the community with problems you can’t solve on your own, and continually scale up the diversity and intensity of your strategies.
There are currently more than 1 billion live websites. In the time you’ve taken to read this sentence, four new websites have been created. With the proliferation of websites it’s difficult to stand out among competitors and businesses are increasingly challenged to leave a unique mark in the rapidly evolving Internet landscape. This, in addition to the fact that we’re in the middle of an information overload, makes it easy…
SEO mistakes are easy to make, but difficult to fix, and can end up being extremely costly for a business. While in the past SEO could be as simple as stuffing a few keywords into a website, search engines have come a long way in returning quality results and weeding out the spam, making a high search engine result page (SERP) listing very beneficial to business owners. Did you know…
