Digital Marketing Strategies For A Successful Holiday Season

Another holiday season is upon us. It’s the most magical time of the year – not only for consumers but for businesses, too. The holiday season is a crucial time for businesses to boost sales and connect with their customers. A well-planned holiday marketing strategy can make all the difference during this festive season. Black

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Jun 2023

Is Customer Loyalty a Marketing Strategy?

In today’s competitive business landscape, building and maintaining customer loyalty is essential for long-term success. Customer loyalty refers to the willingness of customers to repeatedly choose a particular brand or company over its competitors. While it is often seen as a natural outcome of providing quality products or services, customer loyalty is also a strategic

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May 2023

Directory Scams Hurt Local Businesses

Directory scams have been around for as long as the phone book, and even though it’s not one of the most sophisticated methods out there it still manages to rake in thousands of illegal dollars from legitimate companies. If you’ve received a call from a representative that claims they’ll update your listing details for a

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Jan 2023

What Should a Marketing Vision Board Include?

Vision boards have emerged as powerful personal growth tools over the last few years. However, not many people are aware that vision boards aren’t just a great way for individuals to explore their goals for the future. That’s right — a marketing vision board or brand/business vision board can also help companies create coherent brand

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