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Month: July 2015

23
Jul 2015

Optimizing Your Images for Better SEO

Image SEO can help your site attract more targeted consumers by improving the overall optimization of the pages on your site while helping you claim valuable real estate in the Google image search results.If you surround the image with related keywords and in turn use pictures that directly relate to the keywords in your articles

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Posted by | Posted in SEO |
15
Jul 2015

5 Fail-Proof Social Media Best Practices

The majority of businesses are leveraging social media to engage their existing and potential customer base but many are still – even in 2015 – doing so with blinders on. They are either not measuring their return on investment from the various networks or are not creating engaging social media calendars, not responding to customers

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Posted by | Posted in Social Media, Social Sites |
9
Jul 2015

6 Tips to Shape Up Your Email Marketing

Summer is finally here and, like those working on their summer fitness, it’s time for marketers to re-examine email regimens and tighten up routines. Traditionally filled with long trips and time off, summer brings unique challenges for marketers to break through the “off” season and reach their intended targets. With many consumers hitting the road

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Posted by | Posted in Email Marketing |
1
Jul 2015

Social Strategies for Local Business Owners

1. Update the Bio/About Section Local business owners should pay special attention to the bio/about section on their social profiles because this valuable real estate can impact consumers’ decisions to follow or like a brand. Moreover, this section enables businesses to showcase their establishment’s hours of operation, address and contact info, which is both convenient

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Posted by | Posted in Social Media, Social Sites |
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