Even for businesses whose service area is limited to a small geographic region, search engine optimization is still an effective method of driving targeted traffic to their websites.
In fact, there are several easy-to-follow tips that all local businesses – whether service providers, information publishers or e-commerce merchants – can use to improve their local SEO rankings and land more customers.
Local SEO is quickly becoming the way people search. For the past couple of years, Google has been showing local results for many non-localized keywords. In addition, many local searches are being done on mobile devices by people looking to make a purchase in the near future.
Moz released data showing that about 7 billion localized searches are performed each month, and I wouldn’t want to miss out on that massive opportunity for customer acquisition. It’s safe to assume, you don’t either.
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Being a newbie in the world of SEO (Search Engine Optimization) does not mean you have to be drowned in the complexity of the subject. A lot of beginners might seem to find it a little confusing to work on this when there are a lot of misinformation seen online, making it hard to tell which one will really work on their websites. But as perplexing SEO can be, there are fundamentals that are quite simple to understand and with the right SEO tools, even a newbie can never go wrong. There are several free SEO tools available online that beginners could use while still perfecting their expertise in search engine optimization. You might be surprised that these quality tools are given out by SEO professionals for free. Here are the lists of free SEO tools for newbies:
