The word audit is something that brings many people out in hives. This is effectively a check-up that is designed to make sure that something is being done properly, and the implication is that there will be repercussions if not. But while an audit might be a stressful thing for many people, it’s also necessary. How can you make sure you’re doing your best, if you never take the moment to reflect on your own performance?
Becoming a blogger is an aspiration for many entrepreneurs, while running a blog is also one of the most useful marketing strategies for businesses (especially commercial businesses) around the world. The problem though, is that running a blog is not a guaranteed success and you might find yourself putting in a lot of time and work before you start to see results. And boy is it disheartening to spend hours writing lengthy, well-crafted blog posts, only to know that no one is actually reading them.
Over the past few years, search engine optimization has seen quite an evolution. Search engines such as Google have created updates that are designed to help users get the results that they are looking for as quickly as possible. One of the biggest updates is voice search SEO.