5 Tips for Online Holiday Retail Success
The five-day holiday shopping bonanza is nearly upon us. It is the “official” start to holiday shopping that sets the tone for retail success for the rest of the season. The entire business is feeling the pressure, especially the IT and digital departments, which are becoming increasingly responsible for ensuring retailers are prepared with the right technology ahead of the big day.
And with good reason. According to Forrester Research, U.S. online spending will hit $89 billion this holiday season. Clearly, this is an opportunity retailers cannot afford to miss.
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